Digital Training

We run a number of courses including:

  • Google Analytics
  • Search Engine Optimisation
  • Conversion Rate Optimisation
  • e-Commerce

We also provide in-house Umbraco and nopCommerce training direct to clients. 

This course is designed to give website owners, managers or marketers knowledge of the factors affecting your site’s Search Engine results that are easily found and corrected but often unknow or ignored. The course will also help you create good Adwords campaigns that are relevant, successful and within budget.  

 

At the end of this course you will understand the importance of testing and optimising your site to give visitors the experience that makes them want to purchase your product or service. You will gain an insight into how to find critical barriers to conversion and how to eliminate them.

 

At the end of this course you will be able to use the advanced functionality that Google Analytics offers to gain clearer insights into your marketing campaigns and improve your ROI reporting.

This is a one day course which provides learning and development linked to practical examples and exercises.  It is supported by case studies demonstrating how analytics can be applied in the real world.